New York & New Jersey: Charge Your Phones for Free Here
Nobody should have to use a pay phone, natural disaster or no natural disaster. So if your gadgets are out of juice after Sandy, here’s a tiny bit of good news: free charging is coming to you, NYC and Jersey.
Duracell, that company you used to buy batteries from, is sending out two giant charging trucks, allowing you to power up your mobile devices and use free computer terminals if you’re still out of Wi-Fi. The company sent us the details:
Tomorrow, the Duracell Power Forward Community Center will be in [Lower Manhattan’s] Battery Park. Right now they are setting up at Battery Place and Little West St. Open hours as of now are 9am-6pm.
The Rapid Responder will be in New Jersey, most likely in the Little Ferry area. We’ll know more in the morning. People can follow us on Facebook.com/Duracell and @Duracell on Twitter for our most updated info.
The 7th Annual Newport Mansions Food & Wine Festival is coming the weekend of September 21 - 23, 2012. Set in the spectacular Newport Mansions on the Atlantic Ocean, this is an event to check out.
One of the highlights of the weekend is the Grand Tasting on the lawn of Marble House. Great wines, fabulous food from more than two dozen restaurants and food exhibitors, free cooking demonstrations by celebrity chefs like Emeril Lagasse, and ocean views are included in your ticket price.
The event organizers have given me 2 tickets for the Sunday Grand Tasting to give away here on this blog. At a face value of $110 per ticket -- $220 total -- this is a nice opportunity.
Many of us would already contend that the Galaxy Note II is more of a pocketable computer than a smartphone, so why not take the definition at face value? Samsung certainly is, as it just began selling a Smart Dock that transforms its phablet into a makeshift desktop. A trio of USB ports give the Note II options for a mouse, keyboard and even external storage -- and if the phone's 5.5-inch screen isn't already a large enough canvas, HDMI video (plus stereo audio out) should fill the gap. While there's no question that the Smart Dock's $100 price is relatively steep, it might be worthwhile for those still mourning the loss of Webtop.
This is my fifth time hosting Wine Blogging Wednesday, our monthly virtual tasting event, but my enthusiasm has not diminished with the passage of time. In fact, since bringing back the event from hiatus it looks like the idea might be picking up some steam judging from the entires this month. While many of the [...]
Odds and ends from a life lived through the prism of the wine glass…
The Wine Spectator Affect
When I received my November 15th issue of Wine Spectator on October 11th, featuring a cover shot of Tim Mondavi and an feature article on him and his estate winery Continuum, I captured some online research reference points so I could have a baseline to measure the effect that a flattering Wine Spectator cover story might have on a winery in the digital age.
Using Wine-Searcher,CellarTracker and Google Keywords search data to track various data points, the results, while not directly linked to conclusions, do indicate a small bump in interest as a result of the cover piece.
For example, Wine-Searcher data indicates that the average bottle price, an indicator of supply and demand, rose $2 month over month, from $149 a bottle to $151 a bottle.
In addition, the Wine-Searcher search rank (always a month behind) indicates that Continuum was the 1360th most popular search in September. By Friday, November 11th the Continuum search rank had increased to 471st for the month of October. (See the top 100 searches for October here).
Likewise, interest at CellarTracker increased, as well. The number of bottles in inventory from October 11th to November 11th increased by 177 bottles, likely no small coincidence.
Finally, Google searches increased fivefold from an average of 210 monthly searches to approximately 1000 monthly searches.
What does this all mean? Good question. The truth is, a Wine Spectator cover appears to have moved the needle a bit, and while the easy route is to take a righteous Eeyore approach to mainstream media and its blunted impact in the Aughts, as contrasted to what a Spectator cover feature or glowing words from Parker meant just a decade ago, I believe a more tangible takeaway is to realize that these sorts of cover stories don’t happen in a vacuum and that Wine Spectator cover and feature was likely a result of weeks, months or even years’ worth of effort from a PR professional.
In an attention-deficit, social media-impacted, offline/online hybrid world of information consumption with mobile and tablets proliferating, in order to break through to (and ultimately assist) the consumer, the value of the PR professional, an oft neglected part of the marketing hierarchy, in reaching out and facilitating the telling of a winery’s story seems to be more important than ever.
It’s not about press releases, it’s about people supporting and telling the winery story, repeatedly, as a professional function – that leads to media notice, and that leads to 14 cases of wine being sold and inventoried at CellarTracker in a 30-day period of time. It’s perhaps obvious, but not adhered to.
Wine Labels
To me, a wine bottle is a blank canvas that can either inspire in its creativity or repel in its insipidness. While I have a reasonably conservative approach to the kinds of wine I want to drink relative to technological intervention, I am unabashedly progressive when it comes to the kind of wine labels that appeal to me. In support of my interest with wine packaging, I keep an eye on The Dieline wine blog to see what’s happening in wine label design (another example from The Coolist here) and I also pay attention to the burgeoning field of wine label design contests.
What say you about progressive labels? Like ‘em? Loathe them? I placed a poll to the right.
I will lobby the nominating committee of the Nobel Prize in Economic Sciences on behalf of anybody who can help me understand how it is that in the span of a week I can see multiple research reports (here and here) on a revived sense of fiscal austerity by consumers yet other reports (here and here) indicate that wine above $20 is the fastest growing segment this year.
These two clearly don’t jive with each other, yet I’m witless to understand why wine is “trading up.” Help!
Carphone Warehouse is now taking pre-orders for the Nokia Lumia 820 handset, and there's good news for the cash bereft -- it's free on contract, and the reseller will toss in a £45 wireless charging plate to boot. You can commit £29 per month toO2, Vodafone or Orange to avoid paying up front, or grab an unencumbered handset at £380 for the 4.3-inch Windows Phone 8 device in black, red or white. For that, you'll get a 4G-capable smartphone with an 800 x 480 OLED screen, 1.5GHz dual-core Snapdragon S4 processor, 1GB of RAM and 8-megapixel camera. The free extra offer will expire when shipping starts, so if the WP8 launch has you all charged up, hit the source.
When Amazon Appstore for Android launched last week, one of its primary features -- Test Drive -- was disabled just a few minutes after it opened. With no try-before-you-buy, no refund process, and 1-Click purchasing ready to strike at any moment, this caused some problems. Anyway, don't despair: Test Drive is now enabled.
Before you get your hopes up, Test Drive doesn't work with every app. The IMDb app works fine -- you can even watch movie trailers on it! -- but the Angry Birds games are sadly not enabled. Some games work surprisingly well, though, like Bubble Buster. There's very little latency, and the framerate is really rather good. The Test Drive experience is so true to life that you even get ads; how cool is that?
